by Tim Zercher | Dec 12, 2019 | Advertising
Advertising Don’t mistake the absence of a traditional ad for a lack of advertising. Streaming on-demand video is quickly overtaking traditional television in popularity. Many people will tell you they prefer streaming because you no longer have to wade through long...
by Tim Zercher | Nov 15, 2019 | Strategy
Strategy The season is upon us! It’s time to take a step back and relish in how far your business has come this year. What goals did you reach? Was there a project or client that you really enjoyed working with? Who helped you to get there? Now is the time to start...
by Tim Zercher | Oct 15, 2019 | Advertising, Digital Marketing
AdvertisingDigital Marketing Once upon a time, the wild west of marketing was pretty straightforward. Everyone was reading the daily local paper, listening to the local radio in their car, and picking up every flier and magazine while out at local businesses to find...
by Tim Zercher | Oct 1, 2019 | Advertising, Digital Marketing, Strategy
AdvertisingDigital MarketingStrategy So let’s start at the beginning, what does the ever-elusive term ‘native advertising’ actually mean? You may have heard the term before or you may have gone so far as to ask the trusty Google, but we are here to crack the code and...
by Tim Zercher | Sep 26, 2019 | Graphic Design
Graphic Design What Does Pantone Color Mean? If you received our 2019 Valentine or have been keeping up with our Color of the Month social media posts, you’ve probably heard us mention Pantone colors. You may be asking “What does Pantone color mean?”...
