Fight, Flight, Freeze, or Surge?

Fight, Flight, Freeze, or Surge?

Strategy The right response to adversity can be the difference between thriving or surviving When it comes to times like these, being in business can seem like a battle that is too exhausting to continue to fight. While it may seem like an impossible task, pushing...
10 Quick-Turn Tips to Making Your Business Virtual

10 Quick-Turn Tips to Making Your Business Virtual

Strategy A-Train transitioned to a fully virtual team on January 1, 2020. With many organizations now contemplating how to empower their team to work from home during the Covid-19 coronavirus outbreak, we’ve had a lot of questions about our transition. The health and...
Capturing the Viral Marketing Wave

Capturing the Viral Marketing Wave

Digital Marketing Viral marketing often brings us instant thoughts of funny videos, photos, or silly mishaps that “just so happened” to have someone recording. This type of viral marketing can spread like wildfire – almost overnight it can receive millions of...