Overview
Through a deep marketing partnership with A-Train Marketing, Team Dave Logan established itself as the hub for vetting home service professionals within its markets, achieving an increase of 46,000 new users in just six months.
The Problem
Team Dave Logan faced the challenge of managing diverse marketing needs without the overhead of an in-house team. They needed a full-service agency that could handle everything from web development to ad campaigns and event materials without the hassle of multiple external agencies. They turned to A-Train Marketing for guidance on helping potential customers understand the organization’s services while ensuring their message aligned across all platforms.
Services Provided
Graphic Design
A-Train Marketing provided holistic graphic design solutions, creating everything from social media graphics to complete ad campaign designs giving brand consistency and engagement across all media platforms.
Custom Website Development
A-Train Marketing developed a comprehensive, custom website that serves as the operational core for Team Dave Logan and enhances user experience and backend functionality.
Branding
Team Dave Logan’s brand identity was updated, brand guidelines revamped, and their market presence advanced with a modernized and professional look.
Advertising
A-Train Marketing crafted and executed multiple print and digital ad campaigns to promote their advertising needs effectively.
Seamless Web Integration
A-Train Marketing crafted a comprehensive website for Team Dave Logan designed to meet the diverse needs of their community. By integrating customized logins, we helped them empower members to manage and update their pages effortlessly, enhancing the user experience and engagement.
Dynamic Advertising Reach
A-Train Marketing’s tailored advertising strategies for Team Dave Logan harnessed traditional and digital channels to engage a broad audience. From vetted members (B2B) to the general public (B2C), our specialized advertising campaigns ensured each ad would connect with its intended audience, effectively amplifying the reach and impact of Team Dave Logan’s trusted network.
Print Powerhouse
Team Dave Logan’s print materials, produced in collaboration with A-Train Marketing, reach over 1.5 million households annually. Our partnership has fine-tuned the creation of the Playbook and Resource Guide, so every publication is optimized for relevance. Distributed at numerous trade shows and directly to the end-user homes, these guides are essential tools for Colorado homeowners seeking trustworthy home improvement professionals.
Brand Evolution Mastery
A-Train Marketing’s ongoing brand management for Team Dave Logan has been pivotal in evolving their brand to keep pace with industry demands. From refreshing the visual identity to reinforcing brand consistency, our comprehensive marketing assistance helps ensure that Team Dave Logan remains at the forefront of the home services industry, ready to meet future challenges and opportunities.
“I have hired A-Train to do work both in the public and private sectors. They have been creative and strategic in both website design and branding initiatives. Their team is bright, energetic, and dedicated to optimizing results. Trustworthy and dependable partners your company can count on.”
– Deborah Obermeyer, COO, Team Dave Logan
Sustained Success and Seamless Collaboration
A-Train Marketing’s ongoing partnership with Team Dave Logan exemplifies a perfect synergy between two organizations focused on delivering excellence. Throughout our collaboration, we’ve tackled hundreds of projects, each handled with a seamless integration of our respective teams. This long-term relationship, built on mutual trust, has allowed us to continuously innovate and enhance the organization’s marketing efforts so that Team Dave Logan stands out in a competitive market.
Over 24 Playbook Magazines and Resource Guides Completed
20+ Successful Ad Campaigns
46,000 New Website Users in 6 Months After Site Launch
