Overview
A-Train Marketing’s collaboration with North Range Behavioral Health revolutionized its online presence, leading to huge increases in total users and conversions.
The Problem
North Range Behavioral Health’s previous website faced significant challenges: It was not user-friendly, was difficult to navigate, was technically flawed, and lacked conversion optimization. These issues hindered the user experience and stunted the site’s technical performance, leading to suboptimal engagement and poor conversion rates. A-Train Marketing’s task was to transform the website into a streamlined, efficient, and user-centric platform that resolved technical issues while amplifying user engagement and conversion potential.
![](https://atrainmarketing.com/wp-content/uploads/2024/04/ATMC_NRBH-Screens.webp)
Surge in User Involvement
A-Train Marketing’s website overhaul for North Range Behavioral Health led to a significant uptick in user activity, drawing in more visitors and engaging them effectively. This uptrend reflects a superior online experience and showcases the site’s expanded influence, establishing a new benchmark in user engagement for North Range.
%
Increase in Website Leads in the First Six Months
The redesigned website’s enhanced capacity to captivate users and maintain their interest resulted in significant improvements in session engagement. The website now provides a more dynamic and reliable web environment that amplifies the strategic marketing success of North Range Behavioral Health’s digital presence.
![](https://atrainmarketing.com/wp-content/uploads/2024/07/nrbh-website-before.webp)
![](https://atrainmarketing.com/wp-content/uploads/2024/07/nrbh-website-after.webp)
The Results
The redevelopment of North Range Behavioral Health’s website resulted in an intuitive and robust platform with improved technical soundness and a significantly enhanced user experience. The site’s new structure, designed for optimal conversion and better search engine ranking, resulted in more engaged visitors and an unparalleled increase in conversions.
19.92% Increase in New Users
1,303% Increase in Conversions
70% Increase in Website Click to Calls
91% Increase in Leads Generated from Website