Overview
In just a year, North Range Behavioral Health’s strategic SEO overhaul has led to a stunning jump in organic search traffic, fueling 71% of the year’s total conversions.
The Problem
North Range Behavioral Health’s online visibility was limited, with too much of their organic traffic depending on brand-name searches. They needed to expand their reach with a broader keyword strategy. Although their technical SEO score was fair, problems with how search engines indexed the site needed fixing. The website’s mobile performance was also lagging, with slow load times affecting their rankings and user experience. Plus, issues with how the site appeared on phones were stopping users from engaging effectively. Additionally, on-page SEO, identified as another area with room for improvement, needed a sharper focus on keywords and content organization to make the site’s purpose clearer.
Revitalizing North Range Behavioral Health’s Online Health
The journey to digital wellness for North Range Behavioral Health was extensive. A-Train Marketing tackled many of the website issues head-on, fixing critical errors and cleaning up warnings preventing the site from reaching its full potential. This thorough clean-up established a stronger, more reliable user experience to welcome and engage visitors.
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Tracking Event Count Increase
A-Train Marketing’s SEO initiatives led to a noticeable uptick in meaningful user actions across the website. By focusing on the aspects that turn visits into engagements, we carved a path for North Range Behavioral Health that’s marked by increased user activity and a robust boost in overall website interaction, powering up the organization’s conversion capabilities.
The Results
North Range Behavioral Health’s dedication to an advanced SEO strategy with A-Train Marketing paid off with a boost in traffic and a seismic shift in user interactions and website health. Our work has paved a digital highway, with the organization witnessing an impressive increase in organic visitors and a significant surge in annual conversions over the last 12-month period.
286.35% Increase in Organic Traffic
8% Improvement in Overall Website Health
71% of Annual Conversions From Organic Search
944% Estimated ROI
