Overview
In just five months, Hilltop Behavioral Health saw their organic search traffic transform, leading to a massive leap in online actions.
The Problem
Hilltop Behavioral Health’s website was stuck. The traffic had taken a negative turn over the previous two years and their competitors were beating them in the search rankings. On top of that, the traffic they did have wasn’t sticking around or taking action. Key SEO health indicators were blinking red, and their search terms did not apply to their brand, which indicated a gap in their comprehensive keyword marketing strategy. It was clear: Hilltop needed a rescue plan to bring their site out of the shadows and into the spotlight.
Organic Growth Translates to Real Results
Hilltop Behavioral Health’s dedication to refining its SEO strategy in partnership with A-Train Marketing paid off with a significant increase in organic conversions. This surge wasn’t just numbers–it was real people taking real steps towards better mental health, all thanks to a website that now worked just as hard as the health professionals it represents.
With over half the total conversions attributed to organic search, A-Train Marketing’s SEO overhaul for Hilltop Behavioral Health proved highly effective. By tapping into the power of a carefully crafted keyword strategy and user-focused content, we were able to attract and convert visitors looking for meaningful health information and support.
%
Estimated ROI From SEO Activities
The Results
As a result of A-Train Marketing’s SEO approach, Hilltop Behavioral Health’s online presence is thriving, with meaningful increases in user engagement and interaction. Visitors are staying longer, interacting more, and most importantly, taking the steps that matter. The impressive growth in critical metrics underscores the depth of engagement and meaningful conversions sparked by organic search, establishing it as a cornerstone of their digital marketing strategy.
27% Organic Session Increase
8% Rise in Average Organic Search Session Duration
35% Increase in Organic Event Count
1,100% Estimated ROI From SEO ActivitiesÂ
