SERVICES: DIGITAL MARKETING

Digital marketing is a powerful and cost-effective way to engage with your target audience and move them to action. Whether that means making a purchase, completing a website contact form, calling your business, or simply making a mental note to learn more about your offerings, the connections you create using digital marketing tactics have tremendous short- and long-term value.

At A-Train Marketing, we collaborate with clients to develop customized digital marketing strategies. These plans include an optimal mix of activities selected to maximize results while staying within their marketing budgets. And, since “set it and forget it” strategies never produce the kind of numbers companies are looking for, we continually analyze results and optimize campaigns to ensure ongoing progress toward an organization’s marketing objectives. With its flexibility and scalability, digital marketing can benefit companies of any size in any industry.

Leveraging the Full Spectrum of Digital Marketing to Drive Exceptional Results


As a leading Colorado marketing firm, A-Train Marketing has expertise in all areas of digital marketing. The services we provide to help you achieve your marketing and sales goals include:

screen with a website on it

Digital Advertising (PPC)


There are a number ways companies can use digital advertising to get the attention of their target audience. They include:

  • Paid search advertising
  • Paid social advertising
  • Display advertising
content

Content Marketing


We work with you to create, distribute and promote materials like blog posts, case studies, white papers, videos, webinars and social media posts. These items don’t overtly promote your brand, but rather engage, educate and deliver value to your audience to help you establish a relationship with them. Content marketing is also instrumental in building inbound links to your site, which improve your site’s visibility in search engines.

bar graph example

Search Engine Optimization (SEO)


We help you improve your position in organic search engine results to increase your visibility and drive more visitors to your website. We also keep up with the latest changes to Google’s search algorithm to ensure that your site follows their best practices.

flying envelope

Email Marketing


Our team produces visually appealing and engaging email messages and helps you send them to targeted groups or individuals to generate interest in your products or services.

social media icons

Social Media Marketing


We work with you to create or expand your presence on social media in order to develop a large and loyal group of followers who may become customers and who also spread the word about your offerings.

stars

Reputation Management


One of your most valuable assets is your industry reputation. Our team helps you respond appropriately to negative reviews, encourage 5-star reviews from satisfied customers, standardize your business information across the web and optimize your business information for Google.

Digital Marketing FAQ


Technically, your brand is the combination of the visual elements (your logo, font selection, and color scheme) and text descriptions (such as your company name and tagline) that you use to promote your company and create a lasting impression on your target audience.

Emotionally, your brand is the psychological relationship you have with those who come in contact with it.

In today’s competitive business environment, consumers have many choices. A strong brand not only keeps your company top-of-mind, it can manifest into real brand equity that results in customer loyalty, repeat business, less price sensitivity, and referrals.

We now live in a world where the opinions of others make all the difference. A great brand creates consumer confidence, enhances reputation, drives sales, generates loyalty, and creates a base of advocates.

A poorly executed brand can tarnish your image, confuse potential customers, and quickly eliminate confidence in how a potential customer views your ability to do what you say. Sadly, even with the best intentions and abilities, bad branding can mean that you lose the deal before you ever meet your potential client.

Branding goes far beyond connecting with customers. A brand that your employees are proud of is reflected in their interactions with prospects and customers. And, a great brand can even boost morale, drive loyalty, and create ambassadors for your organization.

Branding goes far beyond connecting with customers. A brand that your employees are proud of is reflected in their interactions with prospects and customers. And, a great brand can even boost morale, drive loyalty, and create ambassadors for your organization.


Recent Digital Work