Overview
Redesigned by A-Train Marketing, the City of Loveland Public Works Year in Review report now blends a powerful story with financial transparency to showcase the positive community impact of each of the department’s divisions.
The Problem
The City of Loveland Public Works Department wanted to reimagine its annual report, a crucial tool for illustrating the impact of public spending to stakeholders and the community. Outdated and text-heavy, the previous report failed to showcase the department’s success in leveraging available funds to maximize community improvements. The redesigned report had to communicate—clearly, concisely, and compellingly—the department’s financial achievements and commitment to optimizing resources.
The Results
Sophisticated Graphic Design Elevates an Essential Report
The City of Loveland aspired to exceed the expectations people typically have for government communications, and its enhanced Public Works Year in Review report hit the mark, turning crucial operational and financial information into an easy and interesting read.
Informative and Visually Engaging 12-Page Report
Print and Digital Versions to Maximize Accessibility
