Can you find all 24 mistakes?
Today is National Proofreading Day, AKA a grammer buff’s super bowl. Proofreading is so important regardless of the industy you workin. In the industry of marketing and advertising, diligent, proofreading can prevent errors that could end up costing your Agency big time. Impleminting a careful, efficient error-checking process is one of the most best things an agency could do too combat misteaks. At A-Train we have a through proofing system that re-choirs a minimum of two proofreaders to go over every peace of content we produce for our clients. As part of or process, we use a comprehensive proofing form that guides the proofreader through all of the diffrent criteria that they need to review. Our processes a low us to catch mistakes that could had slipped threw the cracks had we not diligently inspected the material four errors. Having clean, mistake-free material can shave your agency from losing money, damageing you’re reputation with the client, and wasting time… So dont forget to proofread your next document!
Today is National Proofreading Day, AKA a grammar buff’s Super Bowl. Proofreading is so important regardless of the industry you work in. In the industry of marketing and advertising, diligent proofreading can prevent errors that could end up costing your agency big time. Implementing a careful, efficient error-checking process is one of the best things an agency could do to combat mistakes. At A-Train we have a thorough proofing system that requires a minimum of two proofreaders to go over every piece of content we produce for our clients. As part of our process, we use a comprehensive proofing form that guides the proofreader through all of the different criteria that they need to review. Our processes allow us to catch mistakes that could have slipped through the cracks had we not diligently inspected the material for errors. Having clean, mistake-free material can save your agency from losing money, damaging your reputation with the client, and wasting time… So don’t forget to proofread your next document!
That was a close call!
Meet Nicholas, our Digital Media and Analytics Specialist. Lucky for him, he managed to not break anything on his first day with us! When asked about his clumsiest moment, he had just the answer we were looking for.
‘The clumsiest thing I think I have ever done was at my first job in high school. I was starting at this deli down the street from where I lived and on my first day I was picking up some ceramic doppio cups and I dropped them on the floor and they all shattered into a ton of pieces. I had been on the job maybe an hour and I destroyed hundreds of dollars worth of ceramic cups on my first day. Wasn’t my proudest moment and I thought I was going to get fired on my first day. Luckily for me, I just had to work in the dish room for six months and then they let me interact with customers and handle merchandise again.’
A-Train Marketing Communications, Inc. recently added another team member to its ranks. With a growing workload and a recent staff departure, A-Train was in need of another full-time employee to help manage accounts and create exceptional content. The search was short and easy. Kerry Wicks had already been writing copy and creating content for A-Train on a part-time basis, and her work had impressed the whole team.
Kerry is originally from Vancouver, British Columbia, Canada. She moved to Fort Collins in the early 90’s to attend school at CSU. She graduated from CSU with a BA in English and a Master of Science in Student Affairs and Higher Education. Her writing skills have not gone unnoticed since arriving at A-Train, she has already written A-Train blogs and copy for multiple clients. So it should come as no surprise that one of her favorite hobbies is writing – or as she calls it – “word chasing and capturing”.
Along with being a fantastic writer, Kerry has also always had a set of keen marketing and sales skills. These skills date back to when she was eight years old and went door-to-door selling the Brushette II toothbrush system. She also applied those skills while working at the Junior League of Fort Collins where she served as the VP of Communication, Marketing Chair, and President. Now working at A-Train, she aims to use her writing and communication skills to thrive as a copywriter and account manager. The human impact of writing is what drives Kerry, and she seeks that same positive human impact in the workplace through team camaraderie and a progressive workplace culture. “The A-Train team is comprised of amazingly talented individuals. The company really has a grasp on effective marketing and helping companies tell their stories well,” says Kerry. In addition to her impressive set of tangible skills, she hopes to bring a new perspective, a desire to learn, and her creative spirit to the A-Train team.
Kerry’s life mantra is: “Happiness is not a destination,” meaning you can’t chase happiness, YOU have to create it. Something that makes Kerry happy is going on adventures with her kids and having a blast with the two of them. She also has a propensity to collect leaf dishes and cutting boards… just because she can. She enjoys being around the people she loves and doing whatever the heart desires – whether it’s dancing, sitting on the patio, or getting sushi. It’s not hard to see why the team at A-Train has already grown quite fond of Kerry as a co-worker and a friend.